Why the Marabou Savings Plan

The Story – Three Humans

We want to talk about three humans. The first is one of 117 million Fridays for Future strikers. She belongs to a generation that is between their late teens and their early 30s. Her worries that she will inherit an inhospitable planet are so strong that she takes to the street to demand from those in power to save our environment. There is a lot of energy for change but also a lot of frustration since she feels so powerless. It’s “the old white dudes who own and burn the earth”. What if we could transform the positive energy of climate activists into actually owning and acting on the change? 

Now we introduce a young man in a similar age group but with completely different interests. He is into stocks and cryptos for no reason other than fun and a thrill ride. When a hedge fund shorted an ailing software seller named Gamestop – making a gain out of the company’s financial misery – our young man, together with thousands of others, bet against the fund. They pushed up Gamestop’s share price with millions of small buys, leading to a huge loss for the fund and a new lease on life for the company. This was pure crowdsourced financial action, proving that individuals can change even the stock market. What if we could offer young traders an opportunity to crowd-finance the survival of our habitat – and maybe even make a buck or two on a thrilling ride? 

This brings us to a third person, this time there is a name: Boyan Slat. When Boyan was 18, he founded the Ocean Cleanup project. He started with an idea of an elaborate plastic ring that could rid the ocean of plastic. The idea turned into an invention and then into a product and climate action. We are certain that there are thousands of Boyan Slats in the world harbouring ideas, trying to get funded, and looking for ways to prove their idea’s feasibility. What if we could take the burden of funding from innovators (of every age) at an even earlier stage than a classical VC fund? 

The convergence

Right now, in 2024, we see the convergence of necessity, opportunity, and innovation. Some scientists see the climate point of no return only ten years into the future. We must act now, we must act differently than we did up to now and we must act fast. The good news is that there is opportunity. Young people who will inherit the earth from us are engaged, connected, technically and financially savvy. Finally, we have great innovations in financial technologies that make distributed ownership and trade achievable, understandable and affordable for individuals.

We want to bring the Generation Greta, the angry gamified stock and crypto traders, and the Boyan Slats together to finance, build and profit from climate tech and climate action. Marabou will take the professional investor’s Venture out of Venture Capital and make it a Crowd Capital platform. People and projects from all over the world, especially from the global south, can apply for funding and present themselves on the platform. 

Marabou will connect them to millions of (predominantly but not exclusively) young people who invest with moderate sums and will receive shares in return. The shares can be traded on an open market; thus creating continuous interest in the projects and financial appreciation if the projects take off. 

Why us? 

To our knowledge, Marabou is the first project using the investment approach as climate action for the target group of Generation Z – using the gamification experiences from 10 years of crypto and 20 years of social media to create an incredibly valuable asset: climate innovation.

Apart from the technical wizards, we have some of the most gifted communicators imaginable. Most of them are exactly in the age of our target group. They know how to talk to people and convince them to take action. Everyone in Marabou is here because they want to own their own (climate) future. We are making Marabou for ourselves and we plan to take millions with us. 

Marabou’s innovation

We can start climate innovation earlier than most VCs – at the idea and talent level. People invest in people, after all. That is naturally the most risky investment to make. However, it is the stage where the least amount of money can have the greatest effect. Marabou can do this because the GenZ investors have a greater sense of purpose than earnings. In time, Marabou will become an incubator that can support innovation through all stages of funding and growth. 

Marabou will disrupt currently existing crowd-investing platforms, be it general like StartEngine, green crowdfunding like the Austrian Green Rocket or crowdfunding for social entrepreneurs and charities. All those platforms come with two major problems that waste nearly all efforts to fund ideas: 

  1. All classic platforms end at the funding stage. Old technology, non-circular economic models and outdated mindsets exclude a majority of investors and give no incentive to stay engaged.    
  2. No platform comes with an inbuilt community.  Kickstarter and Indigogo have an average of 1.6 fundings per user. That is incredibly low.

Leave a Reply

Your email address will not be published. Required fields are marked *